This campaign was shot by world renowned photographer, Tina Barney. Well known for her photographs of the leisure class, Tina Barney's artwork links historical portraiture in painting with the everyday family album snapshot. She takes her cues from the classic portraits of John Copley and John Singer Sargent and the realist documentary photographic tradition of Walker Evens and Nan Goldin. Barney's subjects are depicted at home, but are not caught off guard by the camera. Rather, they are carefully fashioned, posing self-consciously for the viewer, and underline the way in which the styling of the domestic interior is an expression of individuality. In that sense, the subject is the producer of meaning, defining himself by where and how he lives.

Tine Barney's work is included in the public collections of the Museum of Modern Art in New York, the Smithsonian Instituted, the Museum of Fine Arts in Boston and the Yale University Art Gallery, among many others.